GDPR: General Data Protection Regulation Deadline: May 28, 2018 5. Another example of a measure you might take is using secure socket layer (SSL) encryption. For example, in a case relating to an abandoned hotel booking, there is no need for user consent. For example, Sei Mani mentions that they are certified to ISO standards: Note that ISO certification alone is not sufficient for GDPR compliance. What we’re going to talk about… GDPR, UX and content 4. 1) Consent must be explicit, not implied For example, you could organize personal data by your customer's surnames. 10 Examples of GDPR Cookie Consent. GDPR & how it impacts your UX / content work 1. Google, officially founded on the 4th of September, 1998 by Larry Page and Sergey Brin is the world’s biggest search engine without a doubt. For these entities, the GDPR will introduce many additional rules that will affect many areas of the data management process, such as the collection and storage of data processing documentation, monitoring of potential personal data breaches, and involving a supervisory authority in matters such as, for example, the aforementioned data breaches. A good user experience is key to growing your mailing list. 2. – and we’re ready to bring that expertise to you. It allows the website to recognize the device and store additional information, such as user preferences, location, etc. Here are a five examples illustrating how capturing consent within a user's experience can be adjusted to comply with GDPR requirements. (This presentation may save you +20mln euros!) For example, the GDPR requires user consent to be: ”…given by a clear affirmative act establishing a freely given, specific, informed and unambiguous indication… by a written statement, including by electronic means, or an oral statement”. As such, there is no need for interrupting the UX design through the provision of additional consent request. Examples of GDPR compliant privacy notices and email opt-in forms. Example architectures for data security and the GDPR . Keeping personal data organized is essential as the GDPR gives individuals the right to know what data is held about them, as well as the right to correct inaccurate data and delete data. The success of your mailing list relies on a great UX. Cookies are small text files that get downloaded on the site visitor’s device when they visit a website. The GDPR is careful not to prescribe specific forms of encryption or pseudonymization. We've now been covering the implications of the GDPR for marketers and their audiences since 2015 on Smart Insights with many articles contributed by guest experts specialising in privacy law for marketing.. In the long run, protecting users' rights is worth the effort. Quazu case 6. The GDPR gives us a frame, not guidelines as to UI/UX design nor to phrasing texts. Although GDPR has the potential to clutter that experience and reduce sign-ups, these UX examples should ease that transition. We’re Clovis Six & Saskia Videler 3. Organizing information within an online filing system or database into a working order. Developers and businesses use cookies to improve and enhance the user experience. And without further ado, here are 6 examples of great UX design from products we use every day: 1) Google keeps it simple since 1998. Adapting the user experience to the regulations provided by GDPR, it is important to understand that everything requires user consent. 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